Secret Season: Rain or Shine

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Secret Season: Rain or Shine

Secret Season is one of our best kept secrets in Aspen. The pace is slow, wildflowers are beginning to blossom, and the town is full of promotions and restaurant deals. We know that the weather can be unpredictable, so we’ve created our best activities to do rain or shine. Sit back and watch Aspen bloom during one of our favorite times of the year.






Sunny Day in the Secret Season: 

8 a.m: Grab a juice or smoothie over at JUS Café, one of the many local eateries that stay open during our secret season.


9 a.m.-11 a.m: Enjoy the best of Mother Nature during a morning bike ride around downtown Aspen. Grab a bike from We-Cycle, Aspen’s bike share program, and head up the Rio Grande Trail where you’ll ride among blooming dandelions, crab apple trees, and endless greenery.


 11:30 a.m: Grab a late breakfast at Jour De Fete, whose French cuisine makes you feel as though you were at café in Paris. If it’s Sunday, grab brunch at Aspen Kitchen where you can get endless mimosas, Bloody Mary’s and clothesline bacon during secret season.


1p.m: Schedule a tee time at the Aspen Golf Club’s award-winning course. Among unbeatable views and uncrowded courses, Aspen Golf Club also offers early season rates when you schedule your tee time. Want to golf without the tee time? CP Burgers offers $5 mini-golf every day during spring.


3p.m: Learn how to Flyfish on Colorado’s largest stretch of Gold Medal Waters. Head out with Aspen Outfitting Company where they’ll customize an unforgettable trip for your group.


5p.m: Grab happy hour and an early dinner outside at Meat & Cheese Restaurant and Farm Shop. During Secret Season, they offer 15% off everything on the menu and in the farm shop.


7p.m: Head over to Paradise Bakery for dessert where you can choose from many of their baked good while you sit outside and watch the spring sunset over town.


8p.m: Join the locals over at Aspen Tap Room, the latest for Aspen Brewing Company, where they serve craft beers, cocktails, wine, and good music.


Rainy Day in the Secret Season: 

8a.m: With the lower lodging rates happening in Aspen, you won’t feel guilty sleeping in and cozying up in affordable luxury accommodations.


10:00 a.m.-12:00 p.m: Venture over to the Airport Business Center where you can grab a hearty brunch at the delicious Mawa’s Kitchen. Afterword go visit all the loveable pets at Aspen Animal Shelter- you can even take one with you for the day!


1 p.m: Checkout the Aspen Art Museum on a complimentary guided tour led by museum staff. Later, grab a quick bite or snack at the delicious SO Café located on the rooftop of the museum. 


3:00 p.m: Shop all the local discounts happening around town. You’ll vamp up your wardrobe while taking it easy on your pocket book surfing secret season deals.


4 p.m: Take advantage of discounted spa treatments and class rates over at the newly renovated o2 Aspen. There you can wind down your afternoon by indulging in Yoga & Pilates classes and a treatment in their spa located just down the stairs.


7:30 p.m: Spend the rest of your night dancing over at Belly Up Aspen, which stays open all of spring. You can expect no cover shows consisting of rock, hip-hop, DJs, movie showings, and a night of unlimited fun.



4th of July Parade Waiver



PARADE STARTING/STAGING: The parade will begin at 11:00am. Parade positioning is “first come, first serve” and line up begins no earlier than 10:00am. There is no entry fee and the parade is open to the public. All 5 lanes of Main Street, from Aspen Street to 2nd Street, will be closed to all traffic & designated for parade staging only. Power is not provided in staging area and remember generators do need gas.

PARADE ROUTE: The parade will start East on Main Street. It will turn South onto Hunter Street, then West onto Cooper Avenue. The parade will continue West on Cooper Avenue to Galena Street. At Galena it heads North for 2 blocks before turning West onto Hopkins Avenue. The parade will continue South on Mill then West on Hyman Avenue. Parade participants will be directed to disperse at Hyman and Monarch Street.  PARADE JUDGING: Parade judging will take place in front of the Hotel Jerome. Participants will be limited to 1 minute or less for any performances in front of the judges. Security will be onsite monitoring all entries to help prevent gaps in the parade route. Recognition will be awarded to the best entries in the following categories: 

Most Patriotic | Most Humorous | Best Animal | Best Music | Most Outrageous | Best Children’s  


  • Consumption of alcohol is prohibited during the parade.
  • Candy, favors, etc. should not be thrown from your float/vehicle during the parade. This is for the safety of the spectators and to prevent children from running out into the street. 
  • Water balloons will not be permitted. According to city ordinances, those caught throwing balloons will be removed from the parade and could face citations and/or arrests. 
  • All parade entries must be in “good taste” and will be allowed in the parade per the director’s discretion. 
  • Maximum height restriction for any float entry is 13’5”.


The undersigned organization has elected to participate in the Fourth of July parade sponsored by the City of Aspen and Aspen Chamber Resort

Association (“ACRA”). In consideration for City of Aspen and ACRA allowing the undersigned to participate in the festivities, the undersigned has read, understood, and willingly agreed to the terms of this INSURANCE LIABILITY AGREEMENT and WAIVER AND INDEMNITY AGREEMENT (collectively referred to herein as “RELEASE”).


                                    Participants are required to carry insurance adequate to cover any liability for damage, injury, economic loss, or other

liability that may be incurred by individuals and/or organizations during the Fourth of July parade. All participants agree to carry such insurance, and also agree not to submit any claim against the insurance of City of Aspen, ACRA and/or any other sponsors of the parade, their officers, directors, agents, shareholders, employees, or anyone else directly or indirectly connected with production of the parade.


                                         The undersigned understands the potential dangers that could be encountered in participating in the Fourth of July

parade. The dangers include, among other things, dangers relating to vehicular and pedestrian traffic; crowds of persons in close proximity to such traffic; animals that may react unpredictably in a parade environment; celebration and recreational activities; loud and unexpected noise; items that may be thrown to and from the crowd in connection with the parade; and other dangers traditionally associated with parades.

      Understanding those risks, the undersigned for itself and for all persons who the undersigned invites or allows to participate in the parade with the undersigned, does hereby agree to indemnify, hold harmless, and release City of Aspen, ACRA and/or any other sponsors of the parade, their

officers, directors, agents, shareholders, employees, and anyone else directly or indirectly connected with production of the parade from any and all

liability, claims, demands, actions, or rights of action (including attorneys’ fees and costs) that are related to or are in any way connected with the

undersigned’s participation in the parade. By signing this RELEASE, the undersigned intends to extinguish any and all liability and to indemnify against any loss on the part of City of Aspen, ACRA and/or any other sponsors of the parade, their officers, directors, agents, shareholders, employees, and anyone else directly or indirectly connected with production of the parade for any injury or damage of any nature (without regard to negligence or fault) to the undersigned and to all persons who the undersigned invites or allows to participate in the parade.

                                      The undersigned warrants and represents that it will not invite or allow any person to participate in the parade unless

such person is bound to the terms of this RELEASE. To that end, the undersigned agrees that it shall take any steps necessary to secure agreement of such persons to the terms of this RELEASE, and that it shall be deemed a responsible person within the meaning of C.R.S. § 13-22-107 and § 19-1103(94) for all children who the undersigned invites or allows to participate in the parade.


   I am the official representative of the undersigned organization. On behalf of the organization, I acknowledge our responsibilities as set forth above. I also accept on behalf of the organization all of the terms and conditions of this


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